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August 2018


Capital Idea!
We've been getting the "London Look" this month with our fabulous new London bus and Big Ben wings! Do you think your horse could  jump over a bus? 😉

What we’ve been up to recently!

It’s been an exciting few weeks as we’ve been rubbing shoulders with the stars, getting ourselves ready for our TV debut not to mention welcoming customers old and new to our final show of the year -  Burghley.

And, what a show Burghley was! We love meeting our customers and we were delighted to welcome so many of you to our stand. Our three ambassadors had the pleasure of meeting our most well-known ambassador William Fox-Pitt in person, getting the chance to ask him some burning questions not to mention getting some top tips on riding techniques. They then went on a cross-country coursewalk around Burghley getting William’s unique perspective on riding it. Our ambassadors were joined by Jessica May the winner of our Burghley tickets competition.

Back on the stand a little later in the day, William made a guest appearance signing autographs and having selfies with fans. We were inundated with crowds and William spent over an hour chatting with everyone.

We were also visited by Caroline Moore, BE Coach who came to chat with us about her Jump 4 Joy sponsored lecture tour she is about to launch. Caroline will be joined by Ros Canter and Heidi Coy at four venues around the country during November demonstrating the different stages of training the modern-day event horse from youngster to top level. Tickets are available at www.myridinglife.com… and they’re going fast, so don’t miss out!

This month, we have also signed a deal with Horse & Country TV to sponsor the showjumping and xc modules of the reality TV competition All Star Academy. It’s the first time we’ve been involved in TV and we are really excited about it! Look out on our social media for more news as we get ready for our TV debut!

Jump 4 Joy Announce Sponsorship of Horse & Country TV’s All Star Academy.

Jump 4 Joy, the UK’s leading manufacturer of show jumps has announced its sponsorship of the showjumping and cross country jumping modules of the forthcoming series of Horse & Country TV’s Omega Equine All Star Academy.

 The third series of H&C’s hugely popular talent show All Star Academy is back in the Autumn. Described as a cross between The Apprentice and Pony Club camp, the show will see eight finalists put to the test over a full course of Jump 4 Joy’s show jumps, as well as a selection of their cross-country fences.

The overall winner of the jumping modules will win a set of Jump 4 Joy show jumps worth over £1300.

Nigel Underwood, Managing Director of Jump 4 Joy commented,” We are really excited to be working with Horse & Country TV on this show. Our reputation for manufacturing top quality, highly colourful and creative jump designs has been instrumental in our involvement in the show, and we are very much looking forward to building a unique showjumping course designed to test the skills of both the horse and rider.”

He added, “We are also very pleased to be able to include our cross-country fences in the mix, too. We have been developing our range of xc jumps and have introduced some exciting new options including the hanging brush filler and super-skinny 70cm brush that we know offers some exciting challenges for riders!”

On behalf of H&C, Director and Chief Creative Officer Richard Burdett added, “We’re delighted to be working with Jump 4 Joy on this Series. The modules have become such an integral part of the show as well as being a great showcase for our brand partners. We’re looking forward to an extremely colourful module which will really put our contestants to the test.” 

The show which is due to be filmed in September will be filmed at the Talland School of Equitation, with Pammy Hutton and her son Charlie as mentors and judges for the contestants. The finalists will also get the chance to be taught by the leading names in equestrian sport. The show is scheduled to be aired in November 2018.

July 2018


What we’ve been up to this month…

July’s been a busy month here at Jump 4 Joy. We’ve had trade stands at both major Hickstead events which has been great fun. At both The Al Shiraa’a Derby and The Royal International, we were delighted to have our jumps put to good use in the warm up rings. We’ve given away member’s tickets to both events in social media competitions and there’s still time to win your own set of Jump 4 Joy Hickstead planks – check out our Facebook page for more info.

We love meeting our customers face to face at shows like Hickstead and getting feedback on our products. We’re always keen to hear your stories and ideas for new jumps, and as we design and make all our jumps in house, we have the flexibility to make adjustments and come up with innovative new concepts to meet our customer’s demands.

Our stand at the royal International, Hickstead

We are working closely with Caroline Moore, the British Eventing Coach who has championed our skinny hanging brush fence and tasked us with creating an even smaller 70cm version to really challenge the horse and rider. This prototype went out on test with Caroline this month and received the thumbs up from her and her riders and its now live on our website ready to buy!

We’ve had an office move into a bigger office building on our existing site at Inkberrow in Worcestershire, giving more space for our production team to get on with the all-important jump-making process. In fact, our factory has been working flat out to fulfill our orders, we’ve taken on new staff, brought in new machinery and developed new software to improve our efficiency. Customer service is hugely important to us and this month we have been all-guns blazing to get our orders despatched and keep our customers happy.

July also saw the culmination of this year’s Search for a Brand Ambassador. We were stunned by the number of entries we received and our judging panel had the unenviable task of finding just three individuals who we felt would best represent our business for the forthcoming year.

At the Hickstead Al Shiraa’a Derby we finally met up with our winning three new Ambassadors Elly Wishart, Chloe Ancill and Grace Victory, and we are really looking forward to working with them going forward.

Next stop Burghley – our final trade show of the year! Come and see us there!

Exciting New Jump Designs Launched

When it comes to jump designs, Jump 4 Joy, are renowned for our creativity, colour and style.

Our latest offering delivers all of those things and comes in the form of a unique tulip design requested for an Australian customer. It might be mid-summer here – but in Australia Spring is just around the corner!

“As with all Jump 4 Joy designs, this one will be customisable with clients able to choose their tulip colours, with poles and wings to match,” says MD Nigel Underwood. Customers globally will soon be able to order this floral fence on the Jump 4 Joy website.

Also, newly available is a cross country fence that was requested specifically by Caroline Moore FBHS British Eventing National U18 Coach. Caroline has had a lot of success with Jump 4 Joy’s 90cm hanging brush fence, using it regularly in her training videos and for schooling horse and riders over skinny jumps.

Nominated as Caroline’s favourite training aid, she was keen to further develop the concept with an even skinnier version, requesting Jump 4 Joy make a 70cm brush that can be used as a standalone fence or in conjunction with the 90cm version to make a skinny brush arrowhead.

The 70cm skinny brush is now available to buy on the website www.showjumps.com priced at £243.

In The Press: British Eventing Life Magazine

Great to see our new design 70cm super-skinny brush fence appearing in July/August’s British Eventing Life Magazine! It’s certainly attracting a lot of interest!

In The Press: Horse & Rider Magazine

Jump 4 Joy’s fillers have been featured in leading equestrian monthly magazine Horse & Rider. Here’s the coverage! We’re loving the fact that not just our Mini filler but also our Zebra filler feature in this great Buyers Guide!